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PDMA Product Development Professional (NPDP) Certification Exam 認定 NPDP 試験問題 (Q166-Q171):
質問 # 166
Gates are defined as decision points based on deliverables, criteria, and outputs. Outputs include?
- A. The highs and lows of impact and probability
- B. Go, kill, hold, recycle decisions
- C. Yes or no decisions
- D. Financial statements
正解:B
解説:
Gates are defined as decision points based on deliverables, criteria, and outputs in the context of project management and product development processes. The outputs of gates typically include decisions such as go (proceed with the project), kill (terminate the project), hold (put the project on hold), or recycle (revisit and revise the project plan). These decisions help ensure that resources are allocated efficiently and that projects align with strategic goals.
References:
Cooper, R. G. (1990). Stage-Gate Systems: A New Tool for Managing New Products. Business Horizons, 33(3), 44-54.
Griffin, A. (1997). PDMA Research on New Product Development Practices: Updating Trends and Benchmarking Best Practices. Journal of Product Innovation Management, 14(6), 429-458.
質問 # 167
Which of the following are benefits of having a Business Strategy?
I. Business strategy directs choices about how to deploy resources
II. Business strategy directs how you will copy competitors
III. Business strategy helps a company sidestep competitive convergence IV. Business strategy drives product strategy
- A. I, II, III
- B. II, III, IV
- C. I, III, IV
- D. I, II, III, IV
正解:C
解説:
A well-defined business strategy provides several critical benefits:
I. Business strategy directs choices about how to deploy resources: It helps in making informed decisions on the allocation of resources to various projects and initiatives. III. Business strategy helps a company sidestep competitive convergence: It ensures that the company differentiates itself from competitors and avoids becoming indistinguishable in the market. IV. Business strategy drives product strategy: It provides the overarching direction that guides product development efforts, ensuring that products align with the company's goals and market positioning.
Copying competitors is generally not recommended as a strategic approach, as it can lead to a lack of differentiation and competitive disadvantage.
Thus, the correct answer is B: I, III, IV.
References:
Porter, M. E. (1996). What is Strategy? Harvard Business Review.
Hamel, G., & Prahalad, C. K. (1994). Competing for the Future. Harvard Business Review Press.
質問 # 168
The innovation process can start with any one of the following except?
- A. A Firm has a technology that it matches with a given market group, and then finds out a need that group has, which is then met by a particular form
- B. A firm envisions a form of product, which is then created by use of a technology and then given to customers to see is it has any benefits/needs
- C. Customer has a solution that drives the form and technology that benefits the customer
- D. Customer has a need, which a firm finds out about. It calls on its technology to produce a form that is then sold to the customer
正解:C
解説:
The innovation process generally starts with identifying a need, leveraging technology, and developing a product form to meet that need. The options provided describe typical starting points in the innovation process:
A. Customer has a need, which a firm finds out about. It calls on its technology to produce a form that is then sold to the customer: This describes a customer-driven innovation process.
C. A Firm has a technology that it matches with a given market group, and then finds out a need that group has, which is then met by a particular form: This describes a technology-driven innovation process.
D. A firm envisions a form of product, which is then created by use of a technology and then given to customers to see if it has any benefits/needs: This describes a form-driven innovation process.
Option B is incorrect because it implies that the customer has already developed a solution, which is not typically the starting point for the firm's innovation process. Instead, firms usually start with a need or a technology and then develop the form. References: Trott, P. (2016). Innovation Management and New Product Development. Pearson.
質問 # 169
Which of the following is incorrect?
- A. CAD (Computer-Aided Design) - A technology that allows designers and engineers to use computers for their design work
- B. DFX (Design For Manufacturing, Assembly, Servicing) - Methods to improve design performance by proactively taking into account manufacturing, assembly, and servicing capabilities during the initial design process
- C. FMEA (Failure Mode and Effect Analysis)- Method to detect failure modes during the development phase, capture their effects, and raise awareness of each failure mode
- D. CE (Concurrent Engineering)- When product design and manufacturing process development occurs concurrently or simultaneously rather than sequentially
正解:C
解説:
The incorrect option here is D. While the description provided is accurate regarding the purpose of FMEA, the correct and full definition should also include the process of prioritizing failure modes based on their severity, occurrence, and detectability, which helps in taking corrective actions to mitigate risks. This added detail is crucial in understanding the comprehensive role of FMEA in product development. References:
Stamatis, D. H. (2003). Failure Mode and Effect Analysis: FMEA from Theory to Execution. ASQ Quality Press.
質問 # 170
A product innovation charter is valuable for which of the following reasons?
- A. To clarify new product project purpose and team member roles and responsibilities
- B. To define the new product project milestones and detailed team deliverables
- C. To identify new product project risks, contingency plans and financials
- D. To provide focus and direction for a new product concept
正解:D
解説:
A Product Innovation Charter (PIC) serves as a critical document in the new product development process, providing a framework for innovation projects. Its primary purpose is to offer focus and direction for new product concepts. By clearly articulating the strategic alignment, goals, and boundaries of a project, a PIC ensures that the development team remains aligned with the organizational objectives and market needs throughout the product development lifecycle. While it may touch on other aspects such as roles, risks, and milestones, its core value lies in guiding the new product concept development.
Thus, the correct answer is A: To provide focus and direction for a new product concept.
References:
Crawford, C. M., & Di Benedetto, C. A. (2014). New Products Management. McGraw-Hill Education.
Cooper, R. G. (2001). Winning at New Products: Accelerating the Process from Idea to Launch. Basic Books.
質問 # 171
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